Our survey, conducted on chatbots set up through the Botnation AI platform, reveals 2 findings we will detail in the following lines :

  • The most common and obvious use of chatbots is the dynamic FAQ. The chatbot is the ideal tool to guide its users.

  • A chatbot is not adapted to a particular sector : it is useful for any activity, whether it is charitable or financial, craft or industrial, small, medium or large.

Here are our highly instructive conclusions !

Paris, 10th of September of 2021

Botnation, the French platform for creating scalable chatbots, unveils a survey conducted among more than 530 chatbots spread over a representative sample of major business sectors in France. An analysis of more than 779,000 active conversations that shows impressive differences in usage. Emmanuel Françoise, CEO of the company, gives us further explanations.

What are chatbots mainly used for ?

Internet users always have a lot of questions when they search. So it's not a surprise if the FAQ comes first with almost 40% of chatbots dedicated to online help. Then comes the leads collection (22%) as chatbots offer powerful tools to retrieve users informations such as email, phone number or anything related to someone's activity. After-sales service only comes in third place with (15%), ahead of marketing with only 11%, purchasing assistance with 7% and various uses with 6%.

Rank

Uses

%

1

FAQ

39,51%

2

Leads collection

21,55%

3

After sales service

14,56%

4

Marketing

11,15%

5

Personal shopper

7,37%

6

Various (onboarding, games...)

5,86%

"Our customers easily create lists that summarize all the most common questions they are asked repeatedly. These lists are accompanied by the corresponding answer(s). A chatbot saves precious time by avoiding the same questions being asked over and over again by a customer service department," comments Emmanuel FRANÇOISE.

Which sectors love chatbots ?

Among the 530 chatbots studied under the microscope, it is clear that all sectors of activity are represented. However, some of them are much more important than others. This is the case of the coaching sector, which represents 7.55% of the studied panel, just ahead of the transport sector with 6.62% and health care with 6.05%.

Rank

Sectors

%

1

Coaching

7,56%

2

Health care

6,05%

3

Leisure

6,05%

4

Finance

5,67%

5

Tourism

5,48%

6

Food

4,35%

7

Real estate

3,97%

8

Administrations

3,21%

9

Education

3,21%

10

Restaurants

2,84%

11

Beauty

2,65%

12

Marketing Agency

2,08%

13

Building industry

1,70%

"While studying the uses of our chatbots, we also classified them by sector and the big surprise is that these domains are very diverse. Indeed, Botnation can be used by all companies, in any sector, but we were surprised that some "leaders" appear, like the training / coaching sector with requests for planning, courses, costs, etc. or the transport sector with its share of schedules, maps and rates. Health and leisure are also part of the lot with 6.05%, because they raise a lot of questions in these complicated times, and companies clearly have less human resources at the moment to answer them", explains Emmanuel FRANÇOISE.

About Botnation

Created in 2017 by Emmanuel FRANÇOISE, Botnation is a chatbot creation platform based on a proprietary AI. Botnation offers a freemium, ergonomic and "no code" package including free tutorials and templates. The platform simplifies chatbot creation for all websites, Wordpress, Facebook Messenger and Whatsapp.

The platform can be used live by companies, agencies and even students who want to discover the power of artificial intelligence developed by Botnation.

The Botnation team is composed of 10 people divided between Paris and Rennes. The company has already several hundred customers, including renowned major accounts such as Cdiscount, Enedis, Keolis, Société Générale, Facebook and hundreds of SMEs.

In just a few years, Botnation has generated tens of millions of conversations and billions of messages exchanged.

For further information, consult : https://botnation.ai/en/

Did this answer your question?